Petfinder Monday Update

by Sara Kent

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Greetings Petfinder members! Welcome to the weekly update from Petfinder.

Each Monday, I’ll share traffic highlights from the previous week to give you the insider view into who is visiting Petfinder. At this time, these numbers refer only to and not to our mobile apps or site, but we’ll begin sharing those soon.

For the week of May 6 – May 12, we tracked the following statistics on Google Analytics:

Site Traffic

Last week’s average visit duration

1,842,040 people (aka potential adopters) visited Petfinder
During their visit to, they looked at more than 31,315,846 pages of pet profiles and information about adopting and living with pets.
On average, these visitors spent more than 7 minutes looking at more than 24 adoptable pets.

Seize the opportunity! Make sure your pets look their best through compelling photos. Check out our photo tips to get the most out of your pets’ presence on Petfinder.


And don’t miss…

For your adopters/community:
Looking for content to share with your adopters and supporters on social media sites?
This is the last full week for comical cats to enter Petfinder’s Funniest Cat Contest. Your organization could win $4,500! Encourage your fans to enter and select your organization as the prize recipient.

For you, staff and volunteers:
Increase your pets’ impact on adopters through the screen…
Register today for a free pet photography webinar from Petfinder with famed Underwater Dogs photographer, Seth Casteel.