Petfinder Traffic Update

by Sara Kent

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Welcome to your weekly update on Petfinder visitors (aka potential adopters) coming to the site.

For the week of May 26 – June 1, we tracked the following statistics on Google Analytics:

Average pet pages per visit

Average pet pages per visit

  • 1,716,563 people visited Petfinder
  • During their visit to, they looked at more than 31,234,537 pages of pet profiles and information about adopting and living with pets.
  • On average, these visitors spent almost 7.5 minutes looking at more than 24 adoptable pets.

Grab their attention! Make sure your pets look their best through compelling photos. Check out our photo tips to get the most out of your pets’ presence on Petfinder.

And don’t miss…

For your adopters/community:
Looking for content to share with your adopters and supporters on social media sites?
Share Petfinder’s Funniest Cat Contest to help raise awareness for adoptable cats and select one lucky winner to be deemed the Funniest Cat.  In addition to the honor, the funniest cat will win a $250 Petco gift card for him and a $4,500 donation to the Petfinder shelter of his or her choice.

For you, staff and volunteers:
Get fresh ideas for engaging, keeping and attracting volunteers.  Join Corey Roscoe, volunteer manager for Cat Depot, for a free webinar from Petfinder and Best Friends Animal Society.  Register today to attend Rebuilding a Fizzled Volunteer Program on Tuesday, June 11 from 1:00 – 2:00pm ET and again on Thursday, June 13 from 3:00 – 4:00pm ET.

Have a great adoption week!

Sara Kent, Director
Petfinder Shelter Outreach