Petfinder Traffic Update

by Sara Kent

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Welcome to your weekly update on Petfinder visitors (aka potential adopters) coming to the site.

For the week of June 23 – June 29, we tracked the following statistics on Google Analytics:

Average pets viewed per visitor

Average pets viewed per visitor

  • 1,758,993 people visited Petfinder
  • During their visit to, they looked at more than 30,697,870 pages of pet profiles and information about adopting and living with pets.
  • On average, these visitors spent close to 7.3 minutes looking at more than 23 adoptable pets.

Grab their attention! Make sure your pets look their best through compelling photos. Check out our photo tips to get the most out of your pets’ presence on Petfinder.

And don’t miss…

For your adopters/community:
Looking for ideas to share with your adopters and supporters on social media sites?
Petfinder’s Summer Pet Safety campaign has loads of helpful tips to share with your fans, followers and community.  Keep pets safe from the heat, fireworks and other summer dangers by sharing infographics, articles and more, and encourage your fans to share them amongst their friends.

For you, staff and volunteers:
Share your full list of adoptable pets from Petfinder right on your Facebook page!  Just a few easy steps and your Facebook fans can view all your pets without leaving Facebook.  The list updates automatically as you update Petfinder, so you don’t have to worry about maintaining another list.  Visit our step-by-step guide.

Have a great adoption week!

Sara Kent, Director
Petfinder Shelter Outreach