Petfinder Traffic Update

by Sara Kent

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Adoption idea: Autumn is here!  Consider a fall background to your photos, or follow the example of Autumn below with a clean solid background to draw all attention to your adoptable pet.  More photos tips available here.

Check out our weekly traffic report to see how people are viewing your pets!  For the week of September 15 – 21, we tracked the following statistics on Google Analytics:

  • Autumn: adoptable dog1,796,314 people visited Petfinder
  • During their visit to, they looked at 33,526,632 pages of pet profiles and information about adopting and living with pets.
  • On average, these visitors spent more than 7.3 minutes looking at more than 29 adoptable pets.



Weekly Traffic

Happy adoptions!

– Sara

Sara Kent, Director
Nestlé Purina PetCare
Director of Shelter Outreach, Petfinder