May The 4th Be With You

by Jim Chesters

Here’s a great adoption promotion that’s pretty close to my heart as a Star Wars fan and a great example of a promotion that you can do when you’re in-between holidays.

Animal Care and Control of NYC is putting together a Star Wars themed adoption event on May 4th called, appropriately, May the 4th Be With You.

“Our goal with this adoption promotion is to help increase awareness about the stellar animals that we have available for adoption as well as bring in new adopters from galaxies far, far way!” says AC&C Adoption Supervisor Jessica Vaccaro.

Almost any movie or TV show could be used as the basis for a fun adoption promotion. Jurassic Bark? Fast and the Furriest?  Seinfeld, with cats? What ideas do you have?

To see more great adoption promotions and ideas, be sure to check out some of the great resources in ASPCApro’s Little Black Book of Adoption Promotion Ideas.